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169. SPN: 🏇 Agentic Commerce is Galloping Ahead
How will it impact your Fund Raising? Plus, how to measure and grow Share of Mind; and, lots of jobs
Sep 7
•
Some Personal News
1
August 2025
168. SPN: Google's new AI Mode & Actionable Steps for SEO, Paid and Brand
Plus, Mid-Funnel opportunities hiding in plain sight
Aug 31
•
Some Personal News
SPN. 167: Here’s Your September-to-January Playbook
Plus, how to stall performance; and, plenty of jobs
Aug 24
•
Some Personal News
2
SPN. 166: How to Convert & Build Brand with Short-Form Video
Plus, fund raising learnings from Brita Water and the best ad I've seen this week…
Aug 17
•
Some Personal News
1
SPN. 165: Do these 22 things if you’re running landing pages
Plus, the one-question ROI test in social
Aug 10
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Some Personal News
SPN. 164: Brand = the Growth Team
Plus, the Who’s Who of Landing Pages
Aug 3
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Some Personal News
July 2025
SPN. 163: The Multiplier Effect of Brand + Performance
Plus, storytelling as a conversion funnel and not just awareness; plenty of jobs & opps
Jul 27
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Some Personal News
1
SPN. 162: Q4 Battle Plan w/ CTV
Plus, reframing donor experience with Perplexity's Comet 🤯
Jul 20
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Some Personal News
161. SPN: Lessons from Heineken
Plus, practical ways to use AI for Donor Engagement; a facilitator of social, shared experiences; and, plenty of jobs
Jul 13
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Some Personal News
SPN. 160: My swipe file -> landing pages, email flow, campaign inspo, ad creative and copywriting
Plus, is reach still king for branding?
Jul 6
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Some Personal News
5
June 2025
SPN 159. Q4 -> The Case for Starting Now
Plus, sample email flow for donation intent re-engagement; and, brand building is soo back
Jun 29
•
Some Personal News
SPN. 158: How to Build Your Data Strategy
Plus, Cannes winner; TikTok AI tools radically changing the nature of content and influencer marketing; plenty of Jobs & Opps
Jun 22
•
Some Personal News
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